Key Responsibilities
- Marketing Strategy Development:
Develop and implement comprehensive marketing strategies that align with the company’s goals and drive brand visibility and customer engagement. - Brand Management:
Strengthen the brand presence across digital and offline channels, ensuring consistent messaging and visuals. - Campaign Management:
Plan, execute, and monitor marketing campaigns, including digital, print, and event-based initiatives, to maximize ROI. - Market Research and Analysis:
Conduct market research to identify customer needs, trends, and competitor strategies to inform marketing decisions. - Digital Marketing:
Oversee SEO, SEM, social media marketing, and email campaigns to generate leads and enhance online presence. - Collaboration with Sales Teams:
Work closely with the sales team to create promotional materials, sales tools, and targeted strategies to support business objectives. - Content Creation:
Oversee the creation of engaging content for blogs, social media, and newsletters to drive customer engagement and retention. - Performance Tracking:
Measure and report the effectiveness of marketing efforts using key performance indicators (KPIs) and optimize based on insights.
Qualifications and Skills
- Bachelor’s/Master’s degree in Marketing, Business Administration, or related fields.
- Proven experience (3–5+ years) as a Marketing Manager or similar role.
- Strong knowledge of marketing principles, brand management, and digital marketing tools (e.g., Google Analytics, HubSpot, etc.).
- Excellent communication, leadership, and project management skills.
- Creative thinker with analytical abilities to interpret data and trends.
- Proficiency in using marketing platforms and tools like CRM, social media schedulers, and email marketing software.
Preferred Qualifications
- Experience in [specific industry Prewel Labs operates in].
- Understanding of emerging marketing trends and technologies.
- Certifications in digital marketing or analytics tools (e.g., Google Ads, Facebook Blueprint, etc.).
Why Join Us?
Scope for professional growth in a fast-paced and challenging environment.
Opportunity to work with a passionate and innovative team.
Competitive compensation and benefits.
Job Category: Marketing
Job Type: Full Time
Job Location: Delhi